Sometimes you just need to talk things through with someone who’s been there and done that. Someone who won’t bully or guilt you into providing content that you’re not comfortable with or that won’t target the right audience.
Here’s the thing:
Everyone has their own opinions of what you “have” to do to market your business.
But when it comes down to it, none of them really feel right to you.
You’ve worked with a business coach and you know you need to get your business out there to start selling, but selling feels sleazy and cheap to you. Besides, you’re not really attracting the right clients.
You need help developing ideas for your content and a strategy to get that content out to the right audience, designed just for your business and the resources you have available to you.
A Map It Out session is for you if you think:
I can do it if someone just shows me the way.
(I can provide that roadmap.)
I want my content to be everywhere! But I don’t know why or how.
(Having all the things is a recipe for overwhelm—let’s start slow and build up momentum.)
I know I need to offer value in my content, but I don’t know what that means.
(You have tons to offer. Let’s figure out how to do that while encouraging buyers.)
I don’t know what I want, but I know I need something!
(Let’s figure it out together, then we’ll map out how to get you there.)
I need to ramp up my content but I don’t know where to start.
(There’s a method to the content madness, but it’s different for everyone. Let’s find your method.)
My content just isn’t giving me the results I want.
(Let’s figure out where the bottleneck is and loosen it up.)
You don’t have to do it alone, and you shouldn’t feel like you are alone. Let’s figure out what your business needs to move forward, and then identify what you need to get there.
Marketing online is one of those must-have tools that everyone needs today.
So what does it look like to market online?
It certainly doesn’t mean that you’re sending emails to your list with the hope that one of them clicks on one of your products.
And it doesn’t mean you’re posting in Facebook groups, inviting other members to your sales page.
Nope. Online marketing is smooth. It’s subtle. And sure, it can be sexy too.
But where do you start? What can you do, within your budget and your timeline, to market your business online? Blogs? New website content? Social media? Emails?
It’s a puzzle, to be sure, and if content isn’t your expertise, you’re likely missing a few pieces (not a few marbles—though it may feel that way).
Let’s figure out a content plan together. One that helps you market your business online. And we’ll get you on the online map.
So what’s in it for you?
- Some clear, easy-to-understand information about using the Internet to market your business.
- 60 to 90 minutes of one-on-one time with me where we talk about your goals, must-haves and set some realistic expectations for moving forward—with or without help writing the content.
- A recording of out time together.
- Answers to some of your most pressing content strategy questions.
- A clear understanding of how to build your content strategy, starting from where you are right now.
Your Map It Out session will start where you are, whether you have some clear ideas of what you want or have no clue where to begin.
Then we’ll work through the session at your pace, making sure that we understand one another and are speaking the same language.
In the end, you will have a clear vision of where your online content is going and you’ll know how to get there.
It’s a win for you. You get the clear plan you need and the tools to move your online content forward.
Are you ready to get on the online map and have a clear vision for how you’re going to get there?
Whether you need website content, a blog, email marketing or social media guidance, it all starts with a map.